What Was Needed
The Design Process
The Tripsters team needed a design that was clean and intuitive. If you are not familiar, please read about our full design process, but to summarize, Monarch took the following approach:
- Competition Research
- Target Audience Personas
- Tripsters Team Interview
- Implement Design
- Multiple Rounds of Feedback
- Complete Design Phase
Dynamic Designs
Small design updates were done on the spot and updated dynamically. No waiting for new mockup files.
Quick and Intuitive
This website contains a lot of new content and that content will be added and updated frequently. It was very important to be able to create "infographic" like pages and layouts without the need for any coding knowledge. We were able to achieve this using a combination of the Drupal Paragraphs module and the Drupal Layout module.
The Result
Success! Without any coding knowledge, the entire site was created using a small library of common layouts that can be used on any page type. Images to the left, right, center, in a 50/50 or 33/33/33 or any other combination were easy to set up by content managers. As a bonus, most of the more complex content tasks such as booking URL generators were automated. The result, a site that takes little time to manage with big results.